Authors
Karel Stoy
Founder & CEO Of Stoymedia
Karel Stoy is the Founder & CEO of Stoymedia and has been in the marketing industry for over a year and a half specializing in Meta Ads, PPC ads, & Search Engine Optimization. During this time he's put his expertise to working with home service businesses to accommodate their pipeline needs and has now also begun to share his knowledge with home service businesses owners looking to get knowledgeable about their marketing.
Karel first learned the ropes of digital marketing for home service businesses by consuming every book and piece of knowledge out there on marketing, offers, strategy, etc. to understand how to do it all for a home service business and do it well. Since then he's helped home service businesses generate more high quality leads and get more appointments on their sales team's calendars.
Karel Stoy's Recent Posts
Holiday Mailer Strategy For Roofing Companies
March 27, 2026
Home Service Marketing Spend, 2026 Benchmarks
March 21, 2026
Affiliate Programs For Home Service Businesses
March 14, 2026
Meta Ads VS. Google Ads (What's the difference in 2026?)
March 6, 2026
Is PPC Dead?
February 28, 2026
How To Make The Handoff From Setter To Closer More Effective
February 20, 2026
Let’s Talk About Your Marketing.
